Innotrans 2020 contest of ideas

Ferrovie dello Stato Italiane Group is a world leader in safety, innovation and technologies in the railway sector.
The project of the stand at the International Trade Fair for Transport Technology in Berlin, requested to accomplish two main tasks: the first was to communicate to the public the importance of the Group; the second was to promote as a “winning system” the set of companies that contribute to the success of the FS Group as a leader in integrated mobility.

The key image, the tag line and the exhibition area define and represent the values of the group. The multi-purpose multimedia space dynamically adapts to the multiple communication needs and is customized with the visual identity of the different companies of the group.

ClientFerrovie dello Stato ItalianeAgencyGruppo Bandello S.r.l.SectorMobilityServicesk-visual, copywriting, visual identity, illustration, showcaseYear2020

We are a smart multi-disciplinary studio specialized in visual design, brand identity,
exhibition and promotion design.

 

Overlay Studio
Via Carmagnola 8, 20159 – Milano
+39 02 36528979
+39 0236528947
hello@overlaystudio.it

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